Senior Product Marketing Manager

Marketing · Los Angeles , California
Department Marketing
Employment Type Permanent

Life at ScreenCloud

At ScreenCloud we see the potential where others don't.

Digital screens could one day be as big a part of our lives as the web is today. Our simple digital signage software lifts information out of the places it lives and transforms it into beautiful, screen ready content. Working on everyday consumer hardware, ending clunky digital signage that could only be done by IT. We empower business owners, HR managers and technical teams to create digital signage that changes the way they sell, think and work. It’s quite the adventure. 


We’re very proud of our product, but it is our people, and shared values, which will take us where other companies can’t go. We have hubs in Los Angeles, London, Belfast and Bangkok, alongside people working remotely all over the world. This means finding lots of ways to come together, like our annual company retreat, monthly All Hands and weekly WIPs. We treat people like adults as standard, which means freedom to work how, and where, you feel best, and an equal responsibility to do great work. 


Coming from different cultural backgrounds (20 nationalities!), we’ve learned to cherish each other’s interests. Some of us enjoy the joy of daily running and looking after our dogs, while some of us live for the thrill of boxing, rock climbing or swimming with sharks. 


Role


The Senior Product Marketing Manager will be responsible for establishing and growing the product marketing function at ScreenCloud. As a company that continues to invest heavily in Product and Engineering, there’s a massive opportunity for the right product marketer to impact the business by orchestrating end-to-end GTM roll-outs of new products and features. It’s a key role at the company.


With an increasing focus on enterprise buyers, we’re looking for someone who has been up against this challenge before and who wants to continuously improve processes, messaging and execution in pursuit of success. We are on a mission to help companies become more connected so employees can feel more connected to them. To that end, we’re going deep on how organizations connect through technology.


Responsibilities

 

  • Hone in on fully understanding our target audiences to continue to refine the enterprise ICP and buyer personas
  • Develop positioning and messaging that builds on our overarching strategic narrative around new products and features
  • Maximize our overall GTM success and optimize product/feature launches on a monthly and quarterly basis 
  • Set products up for commercial success by establishing pricing and understanding user behavior as it relates to the product 
  • Support roll-outs with sales enablement as key product, position and persona expert to be a part of Sales and Customer Success wins
  • Partner closely with Demand Generation, Lifecycle Marketing, Growth Marketing and others for overall marketing success
  • Stay on top of market trends and the competitive landscape to identify opportunities for us to further differentiate
  • Work closely with Product to help shape and prioritize development of products and features based on commercial viability


Requirements


  • 5-7 years experience in product marketing and/or related areas of product and marketing
  • Experience marketing SaaS solutions successfully to enterprise buyers 
  • Ability to work across teams, locations, time zones and cultures
  • Emotional intelligence and cultural sensitivity
  • Hunger for constant learning - and teaching
  • Humble. Kind. Respectful. (We really mean it.)
  • Connector of dots. And lines. And anything you can think of.
  • A GSD (get stuff done) mindset and approach
  • Great organizational and time-management skills
  • Excellent writing and verbal skills in English
  • BSc degree in Marketing or relevant field preferred

 

Company Values


TRUSTING

We only employ bright, engaged, ambitious grown-ups with a talent for what they do. The upshot of this? We trust our team’s integrity at all times, which means no “clocking in and clocking out”. We encourage home-working and don’t limit ourselves to our employees who are living within a commutable distance from one of our hubs.  


TRANSPARENCY

We pride ourselves on this value, whether it’s sharing our numbers (warts and all) with our employees or giving open and transparent feedback, we aren't in the market for hidden agendas and elephants in rooms.


UNCONVENTIONAL

We want to disrupt the world of digital signage and how physical spaces connect with technology and communicate. We don’t conform to what has already been done and we question the status quo - there can be a better way!


BRAVE

In taking on new challenges that might feel uncomfortable, in our thinking and in having open and honest conversations with each other and our customers.


And all of these should be done with utmost INTEGRITY. We are honest, consistent and fair in everything we do.


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So let’s have a chat! 

If it’s not the job you’re looking for, at least it will be an enriching experience, we promise.


https://screen.cloud/


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  • Location
    Los Angeles , California
  • Department
    Marketing
  • Employment Type
    Permanent